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IBM PureSystems Big Data

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SOURCING BIG DATA INFRASTRUCTURE speed, adaptability and TCO. An infrastructure partner with the right experience and expertise can be an invaluable resource for fact-based guidance on project scope, budget planning, KPIs and the other issues that have an impact on big data success in the real world. complex algorithms on very large data sets to run in minutes. Organizations such as NYSE Euronext, T-Mobile and Premier Healthcare Alliance depend on IBM PureData System for Analytics to better understand their customers through the timely analysis of terabytes of data, millions of transactions Defining Success and hundreds of millions of customer records. Big data success isn't just about discovering This preintegrated appliance leverages a needles of actionable insight in massive digital unique asymmetric massively parallel processhaystacks. It's about efficiently allocating buding (AMPP) architecture and patented field get and staff resources to gain those insights programmable gate arrays (FPGAs) to deliver predictably and reliably, on time and on budspeed-of-thought analytics at big data scale get. Understanding big data realities, formulat- with an effective scan rate of 128GB per second ing a smart big data infrastructure strategy and and load speed of 5TB/hour. forging a strong partnership with the right big The built-in Netezza foundation provides a rich data infrastructure vendor are the keys to rack- library of in-database analytic functions from ing up near-term big data wins while laying a sophisticated statistical algorithms to advanced solid foundation for long-term big data success. geospatial analytics. This foundation provides IBM PureData System for Analytics, powered exceptional performance without requiring by Netezza technology, is a data appliance developers or DBAs to get bogged down in the for analytics. Designed to be up and running complex work typically associated with parallel in hours, it streamlines and optimizes perforprogramming. Netezza technology also elimimance for analytics applications, enabling even nates the need for time-consuming tasks such as 13 SSS UBM Tech optimizing indexes and administering storage. IBM PureData System for Analytics is delivered ready for data loading and query execution. It integrates with leading third-party ETL, BI and analytic applications through standard ODBC, JDBC and OLE DB interfaces. It also provides high system resilience with spare drives and automated workload management tools. All components are internally redundant to ensure robust, production-ready analytic infrastructure from Day One. About IBM IBM is the world's largest information technology company, with 80 years of leadership in helping clients innovate. Drawing on a breadth of capabilities and best practices from across IBM and our extensive partner ecosystem, we offer clients within every industry a wide range of services, solutions and technologies that can help them improve productivity, respond rapidly to the needs of their business and reduce development and operations costs. www.ibm.com January 2014

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